Creative and clever use of…air bubbles
2010 January 27
A poster ad covered with sealed air bubbles invites polution plagued pedestrians to soak up the fine mountain air in the car-free mountain resort «Braunwald».
A campaign by «Braunwald Tourism» in all major cities in Switzerland.
Advertising Agency: Wirz BBDO Network, Zurich, Switzerland
Creative Director: Hanspeter Schweizer
Art Director: Conny Jäger
Copywriter: Hanspeter Schweizer