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Advertising Agency: Publicis, Jakarta, Indonesia
Executive Creative Director: Randy Rinaldi
Creative Director: Roy Sagala
Art Director: Yohannes Chayadi / Eddu Enoary / Randy Rinaldi
Copywriter: Dono Yuniarto / Roy Sagala
Agency Producer: Ungky Widyoastono
Typographer: Yohannes Chayadi
Senior Account Director: Iwana Frederika
Country: Indonesia Read the rest of this entry »

‘Bendy bicycle’

2010 July 9

British designer, 21, invents a bike you can FOLD around a lamp post:

[image credit: Tony Kyriacou/Rex Features]




Refait” is a remake of the football World Cup match between France and Germany (Seville, Spain, 1982). Shot by Pied La Biche in Villeurbanne (France), every aspect of the fifteen last minutes of the match was carefully reconstructed : players, positions, gestures, intensity, drama etc. It consists in shifting the traditional game area into the urban environment. Each sequence takes place in one or several locations and then the city temporarily becomes the lab for unsual experiments.
The soundtrack is made up of the original commentaries mixed with interviews of the audience recorded during the shooting.