Canal+: The Flip

2010 July 8

Canal+, the French television channel, is promoting its iPhone app option with “The Flip”, a television commercial directed by The Glue Society. The commercial proposes a tilted plot twist for a 1960s movie viewed on an iPhone.

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It’s basically a boxy case for your iPhone designed to look like a cassette tape, which it does, remarkably well. But the makers have gone the extra mile, well maybe just a few extra hundred feet, and have included a clear plastic cassette tape case which doubles as a display stand. Retroriffic!

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Once again, Apple redefines what a phone can do. FaceTime brings you phone calls like you’ve never seen before. Text and images look amazing on the Retina display — the highest-resolution screen ever on a phone. A 5-megapixel camera with LED flash and HD video recording and editing let you shoot and share from anywhere. All on the world’s thinnest smartphone.

The Durex baby case was created by Art Director: Nicolai Villads, Peter Ammentorp and interactive designer: Raul Montenegro for the Future Lions 2010 competition (www.futurelions.com) organized by digital agency AKQA and Cannes Lions Advertising festival.

Anatomy of Apple Design

2010 March 15

Transparent House used its visualization capabilities to create a tribute to a company they greatly admire on the occasion of the iPad release. The idea was to show a glimpse into the history of this product giant by modeling some of the innovative products they’ve developed in their 3+ decade history.

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For the traveler that’s addicted to their iPhone, the Sennheiser MM 400/450 Bluetooth headphones are intended to be used for music and phone calls. Both the 400 and 450 models have an invisible microphone for talking on the phone and a wired connection option for when wireless is unavailable, like when on a flight or when you want to save battery life. The headsets also fold into their molded travel cases and come with an airline friendly adaptor.

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